17Apr2013

MP & Silva acquires exclusive FIFA media rights in Vietnam

MP & Silva, a leading international media rights company, has secured a deal for the exclusive rights to distribute FIFA’s stellar line-up of tournaments in Vietnam between 2013 and 2014 for the first time, including the highly sought-after 2014 FIFA World Cup BrazilTM.

The 2014 FIFA World Cup™ is expected to once again captivate soccer fans as 32 teams get ready to battle for the coveted trophy in Brazil next year 12 June – 13 July 2014, and MP & Silva will be the exclusive distributor for television rights across cable, satellite and terrestrial platforms. The partnership with FIFA, the world’s governing body for football, includes all 64 live matches and ceremonies of the 2014 FIFA World Cup BrazilTM as well as daily 45-minutes highlights.

The offer also includes all FIFA tournaments including the FIFA Confederations Cup 2013 in Brazil, FIFA Beach Soccer World Cup 2013 in Tahiti, the FIFA Under-20 World Cup 2013 in Turkey, the FIFA Under-17 World Cup 2013 in the UAE, the FIFA Under-20 Women’s World Cup in Costa Rica and the FIFA Under-17 Women’s World Cup 2014 in Canada.

Andrea Radrizzani, MP & Silva Group CEO, said: “We are very proud of our great relationship with FIFA, the world’s governing body of football. We look forward to working with our robust network of partners in Vietnam and continue distributing top premium content, headlined by the 2014 FIFA World Cup BrazilTM. Vietnam continues to be a key market for MP & Silva, and this partnership with FIFA underlines our leadership in sports content across the region, adding to our comprehensive line-up of top football leagues, tournaments and club content from around the world.”

Niclas Ericson, Director of FIFA TV, said,MP & Silva is an important player in the sports industry in Vietnam and is joining the FIFA efforts to further enhance football across its platforms in Vietnam. This inaugural deal with them underlines their commitment to football, and ensures that our events, including the 2014 FIFA World Cup BrazilTM, will be seen by the widest possible audience across Vietnam – an exciting football market that continues to grow.”

The successful conclusion of the FIFA rights package sees MP & Silva continue its winning streak of securing top-flight football content, and the agreement with FIFA further reinforces the company’s long-term position as the region’s leading football and sports content provider.

MP & Silva has a strong media rights portfolio in Asia-Pacific, Oceania and Middle East that includes partnerships with the Oceania Football Confederation, Asian Football Confederation, Olympic Council of Asia, the Japanese Football League and many others, which includes exclusive broadcast rights for the Barclays Premier League, Italian Serie A, French Ligue 1, nPower Football League Championship, The FA Cup, Major League Soccer (MLS), Brazilian Paulistao and Brasileirao, the Milan Channel (AC Milan), Arsenal Media, Spurs TV (Tottenham Hotspur) and much more.