Driving sports marketing value through production services

The emergence of new disruptive technologies and growing digitalisation has created many complexities for rights holders and federations in sports marketing.

MP & Silva understands the challenges and adopts a strategic, 360° approach to production on a variety of media platforms. The experienced team is able to guide clients through strengthening production-related fundamentals and innovation in enhancing brand value - helping rights-holders and federations to deliver more value-added services and reach untapped markets.

ARSENAL MEDIA

Arsenal Media is a joint venture between MP & Silva and Arsenal Broadband Limited, the digital media arm of Arsenal Football Club. The team produces new and traditional media content through inventive formats, revamping the club’s television content to include magazines such as Arsenal 360 and Arsenal World, while including coverage of all Arsenal matches and building mobile and web content to engage its huge international fan base.

MILAN CHANNEL

A subsidiary of MP & Silva, Milan Channel is one of Italy’s most established club channels, wholly dedicated to providing AC Milan fans with the freshest updates and happenings 24 hours a day. MP & Silva also owns the channel’s upscale production arm in Milan, including private studios, post-production facilities and a large crew of industry professionals that produce world-class quality programmes.

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